| | Retail How Tmall continues to empower luxury brands in China | NEW YORK – With an audience of about 900 million, Alibaba’s Tmall Luxury Pavilion has become indispensible for high-end brands hoping to reach Chinese affluents — but the platform’s appeal goes beyond its audience. Entire
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Travel and hospitality Building relationships with clients, partners key to Northrop & Johnson’s 2020 success | NEW YORK – As luxury travel brands work to respond to the coronavirus pandemic, companies that offer sanctuary to ultra-high-net-worth individuals have risen above the fray. Entire
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Strategy Special invite to join State of Luxury 2021 survey – respondents get exec summary FREE | Luxury Daily, Unity Marketing and The Home Trust International invite you to take this quick survey to help us produce the exclusive fifth annual State of Luxury study from an insider's point of view as luxury undergoes a dramatic shift. Respondents will receive a detailed executive summary. Entire
article | Automotive Audi looks to future of mobility, sustainability in global campaign | German automaker Audi is sharing a new perspective on the future of mobility in a global ad campaign striking a positive tone. Entire
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Research Key takeaways from the 2020 BCG x Tencent Digital Luxury Report | When it comes to Chinese luxury spending, the boom has already begun. And now, thanks to its stunning market performance, China has become the main battleground for all major luxury brands. Entire
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Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE | We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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News briefs Mercedes-Benz, Jaguar Land Rover and luxury’s third wave | Luxury Daily's live news: Daimler names Dimitris Psillakis to run North American Mercedes-Benz operations as auto industry rapidly evolves; Jaguar Land Rover introduces Econyl to interiors as push to sustainability intensifies; The third wave: After COVID-19 and economic hardship, what is luxury’s next challenge? Entire
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Columns Inviting opinion pieces on luxury issues, marketing, retail and media FREE | Luxury Daily is inviting opinion pieces on luxury business, advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation. Entire
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Watches and jewelry Bulgari CEO Jean-Christophe Babin: “Millennials don’t want formal luxury” | When the global pandemic brought the world to a standstill earlier this year, the luxury watch industry, like many others, was hit hard. Entire
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