Marketing
October 1, 2020
Chinese ecommerce is helping sustain luxury brands during the pandemic. Image credit: Alibaba
By Sarah Ramirez
NEW YORK – Chinese consumers have helped buoy luxury brands as many face months of falling sales due to the coronavirus pandemic and global lockdowns.
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2hfhq8foLAXeOJSq8Tu6q9W1pR18w5EEpbEcViXkNqkMSODjr7Lu374hyOeWTYH5N2QLAgu5fjKj3uL3UVM6pUKw59rMBPDsEEgZuGMrDLvBbnGSzha+LMuZU4RvqC\/F2uAXd3LXxw45EnDu4yi98cWX4ml2A82Iuj67L4JrcQXY7E5zEb7JeieS7r9RadTSOz3tYTnqX009OO9yEHW2hLg02digD0ewAtuhvjictSUKf5zwKIP0WQCkoLgqs\/10fxhnbqauGzS1TI+2b+FNyEkx3iU\/BzHk0Kl6EiT\/f3T3p2Jmx4szlYM07aCFf0RXBlinVz4TKS4GYD+6ptLMngLq6xMuiIofmxHVXop8LzulAYrzCNeVFCDGF0EJL1x7BrcoZynLg3xoxv7ndEA+3m4IbSp01i5hBCi67SiWkhPLNHaneFm8oasMnZYkWJFOeXl7ckS2NpPWAJI6WSYOyq6z6UsOa5pmRCSBqRvtdT1hAhZNbJPxyagraGzlXYUyiyrOooN8hMFdQhrqV7sbQcRMkDkLyTK7XtVwbEpq7gKKZcx2JViD4m5dKRKzqO0vgTM6c6ahqnu5OY3QT8im9rCkm\/WOwyAYu5JpWawjy6VldwXQ6qikXiFPWTl6MHSWYBVYF3mtQoqydmw+vpgZQJ\/golIVVQobYStmMsnMrS1glybUO8Tj8H6vy5Smrpn0bAGeqwZ4p3fLdVbnK\/H20v0Js1XXgwkF26TOT5NIrTkT4jLuNYwO9St99xRDI2JftfOFjDQGpF2oZ23XRoiOydB5pEObEvvv4CbsYsYo\/vTzThX8IKeueoFR+a0OX9g4KQ2Nv+Jla3AdO9d1nc1bNfnkZ6yL94mAl1tl0Xuix5NnsWUtLV6x93Ju4DgebdMt3i31eAhE7E3GHa9ELFcqZLJkvQZvNAT3blvMpWfFzCu7g1ShMPr5fRSUZ3fo0jixu2t8JwfUnNHIalidIiwK8xsfwGsPcg1mquysRv3s6X5hb6eQ91Qd38jqhnT1O4huSYKm08Vj3+s8M+9SQuWXQ4MxKPC1ZEW6pSf8dxscfVvRqVQwu2d9LFrkdKC64WIPuJxYl2mIkCKDf4NvYUdOYeu01OBZaBlRV4AUZVgaJ9XrduRpybEzVlBpDeeGeauxN9pb2+pQI+c6K5F4Kg5i3TfvA1UUkz5bOJlxf7\/jorVaLjSV\/XH\/MNRd3bRShrIGrA8ejvroR2BAtnoMF6cgUT3Mippz88cdwkpeLcM2P79nSDLVy5lbM5J\/vzohJxA6Ro2I2miMS4ibMtdeMf9HaM6TI36Wl9I9Pe3p0RX2hojKJIfYtwHkJqZjNxvbB\/dIStzp\/8+4RS4+R9Qv5gRiHhLYn149T2jWFLdZ7Pe4t\/B7pOSAZgcKipsTKtt95\/TryHbOsdbTYHlcokCZhTem+MAIQCCiOTQ6doIwqZp8DNowr3qkgrukQ9ogg3GzCG6h1OtRFDpR1SQb+gOrztcg1D6Ss+QQojVHfReOPEIeC9nuCeGklFNvzo7lIlGzARbx0+mPTY2OHNbPmIm5ovDT4ZTegA0JgQsxTf2a1x5gjV\/BWJ0gEGpYe97n53YT1yfgJ0pXzFRtqRxAkq4LEDr2EgprfXmR35sBWmA6Jw4fIM88HNXykjT6ra8a4hu1Z4ymVt7CRyMjlqmnno\/KdwnvEgL+U3cu5jvr9YsqzrYecG8ADFB4kwxQOh0JOfwiy2QH\/gDoXcQxRo99nQy7Ozx86jANW6e+OSSaFpKXR1WUWQ8bx1pIzoDnFe2klo+Z9kCAiKF5fkLCGYSnL282UFLuAbeRcWiA7ODpx\/axjQV16Eqho5kCrAlGxtL7d5oEU4add7Hb\/\/LeYUayxLHcQVJIs11AMqUuKpReBmSLmuqevcV6RPTmwCW\/4Nr1GGDOm252yuS4\/excaiCTJ9BNk40aOoznha8pijHgHLZOxXRveR9fe2X6gusqinO58bxR4dwTppOZtGKKefxVtZz4stDWiqGKzfkP2HnZg4ehHElvF7nI7bD7OY6mFL2e1xE+yYuSVtR0A0R4fiX7OGSUVS0SIwzz\/VnMNDycK98r+T4zKWwTnlt6U+5\/X4LZK2mDaLTiaxuQCID8vIeq2qh9nepGPrr9MdIvjZRfggtlnndlXEJp++FTw2DQEwGTPvgNec2bvKrbzZlt79C5juZyLTAHMRRiFsvy7yE7mRX+hlT6n1cw4HWsNsaVsUxhgf391BcAa\/p5lv68h4SA8gAWHOiwAA0hZM1q6YTYIxrRY6p06won8xPX2tSIwdMWrwF\/bbySmIC4lHer5n7GuHtCkL6ZsFl0EZCqqH3Ez6gSfZ9XRyOTBlkTgSZ1\/zLQ5atf+73d6dXrrU9dQlFwtcIMxbh0iqUg0qIvLq95qBtt\/lGNDKoYNtJ\/yGn\/7b5nCgLvlmqFysvvIrV2YNNaT8TtwGQFCnjedN1pGjM8LacioeSv0mOYojbaFZU4YR9hceZp37jGfelSr8YXf1Zv9emnrdCeFw0ckIxoJ8a9c6vQwzksnH+NN2e+9WDRzobk4D3bfvS\/6OvhycE+L\/le0mNkXEPsGwmFxi+k2NTgIlQxS0WfOhVGI1JwLtXcms4aidfKFrl1d\/fJZl9NRsrXKZYEK31HjFZbeBlUAneybc2\/w\/hxeYV5Joibsc\/btAlHdZyCo1sU7TlaaMMGUyCO4dsNqmKncrxN+Aj5mV52nZA6PiolhC9l0Lm0AgU\/+Tmlap1CrZWumIAQM9xG3RRlBvTYl6twdwPzJLFrJbU0wlMOmRVt4E2Za19Eg7b3EtfuLQSRDYypSXz8e7FY7MOBfloVgcUe8fd4QFe5NrHWpJBOCv8HvGdnjmeDw3kUIGzWeqzEu+vfuLEhKFnfvIdqYYOVXNsPFTzbUh5XxfrWi51tLAb+mrk0QCG0SpLKlDc1oInsd0SLX7kvp6VsFhbVCOEA2BPouavo9w8+geJ7DEMyq7DTgoP7XYbjkStBry8n1eGekBeNOKECW\/uPnvkucRew1mcG2Wmmg78wUFxS8p8YswX2BLh0UWdH9g1Jbfz5I0m+Jby1EAQgCwQvIX7QQrzATbhymhR5QT9NlmTdH2y1SrL8OI2himW6niaXRxX3ALTD5gi\/rhhqCnFJFlk92UCWMC6yc40EBZ692wYMiAcPNzyhyryx\/iepEcSy1ImYLuRQ0B4\/kqT9Kan0LVe+qSDCL5M0ncByK+dgstmjqvzWKI04rU4XBQrIEiPmmxeQr\/7H+zIwmZfIKHnCxkVWjX1hVxirv7aAZsCop+v1Nh5dAn9oc424UREkr94vznihEb8QzuEtWCEFu7T+9jKwfsB735KrPMlJp2kSxUG+dp\/JA7hUoWsYBMVN\/hpqpmj4RTg4Px9S6o9BarGGRzNML\/iHEuYAqVtajUAnFmJ5nnqjOnwliS7YR2wlJiaWX62W3hlDFlquXMTkghywJ0Jba7KO4TDo5+eON1pbnGbNXQAC44L+l1y3e9IZDSza5PX\/dHYeW5Q\/c+TE1C0nz06Vhqm4GYH9YKF0CvCkXO6ZYXWjG6utUNc24PIflahieigtudCFjCxJ3HZiB9KemX74hz\/EBWQekCGlMjnM753oWncx5Hz2cwItvaYCg8pxKuwV3yMzGEOsuUcdmN0m4d5WjQ4Xhe0ocjQ\/RranP3g\/8OlnwABQjXUh8TfbBXYAEgQQnO2yozkYJZeL0Fz7ytrMsHkFUqEPqh+7ZJHGYPb9NYnNK3ueAHdMN3Mbw743n1YhwWT6m5dAEtP5fBnaqwbgvkX7Tjecmh\/DHRzZrxpbXJsO6YZzfvtbbWv0oXvxuEOjVSffFnNOMvpmeVwguMB7HTPnUntg33s2Z+WQGZkY8VzGN\/1PtO95tZUAmgGjSjRVdmFJLwhYDUTtZdYlmVsj2C32bsD4B2SJem4jUYyGlYbX6HhaDa1Ft1\/dN7USBdTI0AQhf3lKHnYHG6YVnhJV0O3O8MAaJRT9zRPisCmZF5jUpedPofTzTQT83\/alc8sYyFeOgRQoSJ+n5cMLIlGYVxqoxhgLNSbe5HacxQiZiisgBkShqMarqAiHCRKEKE6CXF7O2tFy9RcjkLM7f4\/rSMZy25HxPlf5841xFjY2CkUBW39k\/KCoVQhCBVXZFVhNeL3P8rV5f1xranO8FTlemfCareX9Fsxz48br6WaKyoNKRGSfCEvc2EGHc33WAXfqXb5vznplrdbuICkYlu5AOjCy+41vZ+vm\/jjtPjFRPkLP3Yk47I3KQKGPMOTfu5p2jIN+d9sCtezm+pFYqONbJ1aUzY","iv":"f7d5c4b0a00fc69424f0380900749447","s":"27973dd06a394225"}
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