Retail
August 13, 2020
China is Wedgwood's key growth market and the brand is aiming for double- digit growth over the next three years. Image courtesy of Wedgwood
By Dianna Dilworth
British home and lifestyle marketer Wedgwood has unveiled a new brand direction for its physical retail stores starting with its location in Shenzhen, China. Wedgwood stores worldwide are expected to follow suit if this one does well.
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