Internet
October 27, 2011
By Kayla Hutzler
Online holiday marketing needs to be in tip-top shape if luxury brands wish to stand out from the campaign crowd and increase ecommerce sales this season.
{"ct":"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","iv":"cc9e39deefb8cfb02f3012091730a20d","s":"878485527c41d30c"}
Share your thoughts. Click here