Research
July 6, 2020
Louis Vuitton broke the top 20 on Kantar’s BrandZ Top 100 Most Valuable Global Brands ranking list. Source: Kantar
By Dianna Dilworth
Louis Vuitton, Chanel, Hermès, Mercedes-Benz, BMW and Gucci were among the world’s most valuable global brands this year.
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","iv":"04dbefb5b8a5212498aa6e94655f1892","s":"4994569fa9b3a1e5"}
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