Marketing
June 10, 2020
The COVID-19 lockdown is changing how people view luxury. Image credit: NPD Group
By Dianna Dilworth
Spending time at home to avoid the risk of serious illness or death in the age of COVID-19 likely has shifted consumers' values and their time and monetary priorities.
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","iv":"e65ffd3c7e4bf5cad3947ac6e2940e4d","s":"b2e4d7346655a5a9"}
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