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Fragrance and personal care

Digital engagement increasingly influences beauty purchases

March 13, 2020

Euromontior International's Ecommerce Acceleration in Beauty report. Image courtesy of Euromontior International Ecommerce is accelerating in beauty report. Image courtesy of Euromonitor International

 

By Dianna Dilworth

Consumers are increasingly looking online for luxury beauty products in a category that was once challenged by digital sales because of difficulty testing new products virtually.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. ‘Copy Nothing’ campaign defines next era at Jaguar
  3. Ginori 1735, St. Regis Hotels partner to scale branded cafe concept
  4. Erewhon to pilot pop-up juice bar in Las Vegas during F1 weekend
  5. Audemars Piguet unveils collaboration with artist Kaws
  6. Mytheresa releases quarterly results, reaches record high AOV
  7. Dolce & Gabbana, Skims release limited-edition collection
  8. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  9. Pomellato reveals exclusive residency at Bergdorf Goodman
  10. Zendaya, Valentino journey through a pink unknown in latest campaign
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Ginori 1735, St. Regis Hotels partner to scale branded cafe concept
Mytheresa releases quarterly results, reaches record high AOV

Audemars Piguet unveils collaboration with artist Kaws
‘Copy Nothing’ campaign defines next era at Jaguar
Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury