Luxury Daily
The authority in luxury news.
Dec. 24, 2024
  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Desirability, operational efficiency key to luxury brand growth: Accenture
  3. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  4. Rolex partners with Melbourne’s National Gallery of Victoria
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  7. Wearables, AI at forefront of 2025’s digital trends: IMG
  8. Porsche Design boosts in-store traffic with Linkin Park collaboration
  9. Dolce & Gabbana opens 16,000-square-foot flagship in Saudi Arabia
  10. Luxury Unfiltered: When brands fall spectacularly short on client service
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News briefs

Alphabet/Facebook ad duopoly, Kering and Armarium

March 4, 2020

This year marks the turning point as Alphabet and Google cross TV in advertiser spending budgets worldwide. Image credit: WARC This year marks the turning point as Alphabet and Google cross TV in advertiser spending budgets worldwide. Image credit: WARC

 

By Luxury Daily News Service

Luxury Daily's live news: 

Google parent Alphabet, Facebook duopoly to overtake TV spend for first time
Online advertising will account for more than half of a projected $660 billion in global ad spend for 2020, with Google parent Alphabet and Facebook combined taking 35 cents on the dollar.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Desirability, operational efficiency key to luxury brand growth: Accenture
  3. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  4. Rolex partners with Melbourne’s National Gallery of Victoria
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  7. Wearables, AI at forefront of 2025’s digital trends: IMG
  8. Porsche Design boosts in-store traffic with Linkin Park collaboration
  9. Dolce & Gabbana opens 16,000-square-foot flagship in Saudi Arabia
  10. Luxury Unfiltered: When brands fall spectacularly short on client service
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