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Marketing

Self-gifting is emerging Valentine’s Day trend for luxury shoppers on Pinterest

February 12, 2020

Chopard shows the love for Valentine's Day. Image credit: Chopard Chopard shows the love for Valentine's Day. Image credit: Chopard

 

By Dianna Dilworth

As Valentine’s Day nears, luxury marketers including Burberry, Marc Jacobs, Krug Champagne and Tiffany have been promoting the holiday across digital channels, hoping to attract sales to last-minute gift-givers.

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  1. Audi propels Santa into the future with electric sleigh
  2. Bleu de Chanel dives deep with new campaign
  3. Diageo unlocks Fusion Partnership Lab applications
  4. Rolex honors anniversary of Rod Laver Arena ahead of Australian Open
  5. Stuart Weitzman names Kim Kardashian as global ambassador
  6. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  7. Rolex partners with Melbourne’s National Gallery of Victoria
  8. BCG: Four trends driving the new age of luxury
  9. Cartier pushes collections via snow-themed mail catalog
  10. Bentley spotlights its drivers’ successes in film series
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