Research
February 6, 2020
China's wealth is reflected in the proliferation of cities of glass and steel, such as Chongqing, with a rapidly urbanizing population. Image courtesy of Reuter Communications
By Dianna Dilworth
Luxury brands that want to appeal to affluent Chinese consumers over the next decade will need to be tech savvy, deliver Chinese-focused messaging and understand the evolving tastes of sophisticated Chinese consumers.
{"ct":"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","iv":"49ac38b5c57a1c79df83bad09a92743d","s":"c7effe5779a9f976"}
Share your thoughts. Click here