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Retail

Nordstrom co-president: Engagement beyond transactions creates more valuable customers

January 15, 2020

Nordstrom's New York flagship is designed so that each floor is a display window. Image courtesy of Nordstrom Nordstrom's New York flagship is designed so that each floor is a display window. Image courtesy of Nordstrom

 

By Sarah Jones

NEW YORK – Department store chain Nordstrom is investing in store experiences that extend beyond purchasing, looking to engage consumers through services and hospitality to build more long-term relationships.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
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  3. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  4. The Ritz Carlton, Missoni launch beach club in Bali
  5. Bentley renovates countryside estate in Cheshire
  6. Dior goes for gold with flashy J'adore campaign
  7. How Raoul Shah, a peripatetic agency exec, collected 500-plus “Do Not Disturb” door signs and begat a tome
  8. ‘Hermès in the Making’ pop-up continues world tour in Zurich
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