Retail
January 9, 2020
A problem often overlooked is the weaning desirability among Chinese consumers whose knowledge of affordable luxury brands started to shift long ago. Image credit: Shutterstock
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","iv":"742cf6a58c2a2c8683fd8af1c5dd654d","s":"df5f5e283d27b455"}
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