Retail
December 24, 2019
Digital is key to LVMH's retail future as consumer behavior evolves from store shopping to ecommerce, mobile and social. Image credit: Luxury Society, Louis Vuitton
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","iv":"c9dd0714512df4bc9689772e042e23c6","s":"ce7380a96fa049d4"}
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