Marketing
December 6, 2019
Loyalty programs should prove their value to shoppers. Image credit: Neiman Marcus
By Sarah Jones
Consumers’ interest in signing up for loyalty programs has waned in the past few years, as privacy concerns and a lower perceived value for membership make them hesitant to enroll.
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","iv":"3305e0c98c8d006e854246ea5ad1dd22","s":"e926daaa789d16dc"}
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