Retail
October 31, 2019
Gucci is one of the companies that has taken concrete steps to diversify following controversy. Image credit: Gucci
By Sarah Jones
Consumers care more about diversity missteps than companies think they do, with a new study finding that one in five consumers would be unwilling to forgive and forget after a controversy.
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","iv":"4ad0d63530786fffd7ae02797e207efc","s":"9fff3e7c37e1cb3c"}
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