Marketing
October 8, 2019
Louis Vuitton is the first luxury brand to have an esports sponsorship. Image credit: Riot Games
By Staff reports
New York-based agency 5W Public Relations is responding to the rapid growth of esports with the introduction of a dedicated division.
{"ct":"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","iv":"0e041bcbe64b32a2a3021829e35f2ac1","s":"efbf7553a8a83717"}
Share your thoughts. Click here