Blog
August 5, 2019
Gucci's Mémoire d'Une Odeur campaign. Image courtesy of Coty
By Staff reports
Luxury brands are speaking to younger generations' values and interests through initiatives that focus on activism and adventure.
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","iv":"7ae4094da9597333f126dfabb57af656","s":"591386960cebffea"}
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