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Nov. 21, 2024
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Fragrance and personal care

Selfridges leans into authentic beauty moments for cosmetics connection

July 2, 2019

Selfridges Beauty Broadcast pushes in-store beauty experiences

 

By Brielle Jaekel

British department store chain Selfridges is highlighting individuals that make up its beauty business in a social media effort, as retailers continue to evolve their multichannel experiences and the need for authenticity grows.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. Ginori 1735, St. Regis Hotels partner to scale branded cafe concept
  3. Women now represent 13pc of global billionaire class: Altrata
  4. ‘Copy Nothing’ campaign defines next era at Jaguar
  5. Ambassador-led storytelling carries holiday campaign from Boucheron
  6. Erewhon to pilot pop-up juice bar in Las Vegas during F1 weekend
  7. Hublot nods to tennis champion Novak Djokovic with custom chronograph
  8. Audemars Piguet unveils collaboration with artist Kaws
  9. Mytheresa releases quarterly results, reaches record high AOV
  10. Louis Vuitton opens applications for biennial Watch Prize
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