Jewelry
April 11, 2019
Tiffany & Co.'s Believe in Love campaign. Image credit: Tiffany & Co.
By Sarah Ramirez
CAPE TOWN, South Africa – With a history spanning almost two centuries and two continents, U.S. jeweler Tiffany & Co. is staying relevant to younger consumers through initiatives that speak to their values, without rejecting its roots.
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","iv":"6e3c7ff1d27eaf325259ce5b938ed751","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