Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Marketing

Luxury takes alternative approach to love for Valentine’s Day

February 12, 2019

Cartier is prompting consumers to gift their friends. Image credit: Cartier

 

Leading up to Valentine’s Day, luxury brands are expanding their marketing efforts beyond typical romantic themes, taking into account the diversity of love.

To read the entire article, please subscribe or