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Retail

Outdated store associate behavior is derailing sales: Shanker Inc. CEO

February 5, 2019

Sales associates need to take a more nuanced approach to customer service. Image credit: Printemps

 

By Sarah Jones

NEW YORK – The way in which consumers interact with sales associates is evolving, calling for more relationship building to maintain the relevance of the crucial frontline store staff.

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  1. Ferrari, Chivas Regal forge multiyear partnership
  2. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  3. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  4. The Ritz Carlton, Missoni launch beach club in Bali
  5. Bentley renovates countryside estate in Cheshire
  6. Dior goes for gold with flashy J'adore campaign
  7. How Raoul Shah, a peripatetic agency exec, collected 500-plus “Do Not Disturb” door signs and begat a tome
  8. ‘Copy Nothing’ campaign defines next era at Jaguar
  9. Ginori 1735, St. Regis Hotels partner to scale branded cafe concept
  10. ‘Hermès in the Making’ pop-up continues world tour in Zurich
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