Marketing
February 5, 2019
Mobile's importance is only going to grow. Image credit: Pinterest
By Sarah Jones
Consumers today have more options and tools at their disposal to make decisions, leading to more empowered, knowledgeable choices.
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QL5hK188Gj4kS7gOSyNJ+AjH\/i4SMrtB+jmh7+ZNF1Frx8163yqoOFcDL4C5ryp\/fYUB4VHr5SForOv3E8lNm5VQLQiEBN8aFMbj5iWTnpTMnahJv2BSjmSg6d677Uqq94YqGVkbO2xw5fxeapPG+t9i7nSPWShgo0x1usSVHVqa2afUiT+wT\/Qz75taIyNW4z7WFBZwcvZ8oPD5mgBwOh7UjtRcnDt5bNcRZqbK8SQnDk9iV2YJJkv3quGYaratmh1TLfA35aGDpMFe7WxxBRkgu7XxGk92Iy83jxw46f6VD+c2UbJGaEpZHSwDB327rZhc0\/tfnbLuHmCngFJToc\/Z8VcSSnIo0gkRwBFtDVgu\/3vVshl1fQkrNh8an3sDUweMEdLgAuFdCeb1\/W9rB8vUFNqP4DUpBm29+p7quZSYSCmtgcFNGlPXw+a0qmZIt3BRt2M4umK0kFixziNZFCefzSAi14ML6PWJQKfWo2MbqWQ8I2eN+Pb2m9HH80lVHQouZIB0TrovccR01VCD1sKAqFI+gNszd5nVxSGssBjVqMWsfqThVfbpI5AKcfLKwTbU\/Gzu8hMQtIshq8CQtT9SBaXWaIKsnJTv2dHhVQBxEbamtE1Jr3Dj+aaUJZV+84+dorpazy9exO9wyBQzsFkSyCxRROOEmqdIx0xDfwk1rBvOnhzm76uQODIHbTiQeULFrh41JWDBipUvRmnveKpjMojT2PlbZxR1B8F17pU6UaHFWMTQMqdxOX94QqsFiwb7pOoSK1XrPZrh\/g+sC\/g\/ovIkQZRg2aZkhYwrhzTRKg36xyRhd\/6+7MhyLty3RsKDElD7M4msV+2iCF9yvSlgYAVy2IFp95xaGNDOf2FsWkFbgt8KFq\/Ykg5FaN5ciraN47kw\/+9YEtdOh7HJcMNwlNwML9sfQ1NsYF89JVeabA5dRt\/c0p+GrD2pHPbBqDmsRS36a6wGyRhAou9YrjPLCnKmWMy4Ok6lGfYcH7FYcIiBj24RftoYeln8o\/wl2UX+R0HyLr1E4c8SbPxhYn\/tXu47BGyQX0Odh4fJdurcElPKnWWx1SyiA7z2zNvkdKcgCALkgxdGf5iqrELmXKN6qUYDPyY3JGjqYXVhswtlo6Wz+RnHHrzs66eIrDTshHhToK02vyvrdvVVmpdYYma1QndZ6juS9XhRGkRjPl\/Hjm5tDgpvuzPq26e1nFEHEERbqwBZJAkTfgG9gVmvepygP5Ipa9F4L8hyFpp3gjxnJL53Hdgm1IAIDBlnd1cLYuXx2Otcba3CLu4+RT+45PQe6IdiDiwNtoytaTGovgJmHvPQ6zI5cnKxkGXqXMDv7n4e87Dq4k3Hbu761z5bvaFaszhjuMOXDmSKZbWtwfPEgqgKicgcIXUQ00hKBXxnr60Q0W8g08Iau7YYMiK1N\/9S5M6L\/MfHIBSsfnJaW313ImoyDafP0ch7FpSVBXQg0007iibR2mCdiLGFb4Pw2Qqh9hmpdTfnO7TVe0wHvMykUJZZaDjCWpN2l+EasSr1BRQhwSkXLCAa7MvjmLFTM2wqo\/tu5pgRouGkuYhVGFb3DoJi1liXTSMJy+wiY5u171QlatOl5ZFjPawGGf2SvFqPTW\/\/g2husthk6DN3AgX+PioI9eyh7howJP8XFwLOlm4u0QWSeehSa2umEnjXpMS9lRwD8QW1Lua5NN4y7sBBwbwYqyAkhsXCEkVhbHTSYLAlVr4cGqx6570o1kQ7mn8IbKERxoIBbGN\/ljqfglmUUe7QmXreS9WkQ9p4aAusi0kMjFiV3Ky96+XmWnt\/o6FjkcKC8DFcYOKBWa7H+9hjK8dtX2m54dVYu3X0RNW7p0DYPNot\/gDwLG\/UfE9YZeaM6eVt1eyV9PPVzGlIBGiBWfghehQwokSvxeeHYW6iKxDht\/wtSadXhEy76mUs6yf2jvknLnEOMlx8j74kPpGFHyxBvfGRqYC5sW7dpLwzG3NxddYv6HD+30v52qlOML1s7uAu1huQGwtCSfgm\/zc\/60rnz++HsJGbYPUz3kkxoxQ2qUuZPYm9+BWjySyR9+PxXZfqWNjwyJQJmoSChHYAgTS\/SgFA7OMOKZPvzp+mwH1ZcYMVFb2Db434bzMvnDDGMVF\/XAmH6a824uQaOohiU7jbAcic1X32YV7AFBcyxJSxHxY5ZJH\/q0imgWMLDp+0AsxJ4u6ga0UgxJKVDI9\/PkOR36noKbtnKLjCq4K10WzikK9MEEsMmWbwdQuFFfFHIhcoOdHHM\/4gW8qUM8CxdGgp9g+87b4fueMLDtN5wuO\/iqWECQ+VdmAsEjPlb4cmO3+PLr\/2Hci\/Bk4WYvZ\/jff\/TQaYBb3SjxEnc4V\/9rXEhs8byVZXaUHb7LzeaU1wWK5EDzVAmG8MhhefxorcosPmWCvRxjndmxSRmEl+4LytPeWug8vVLoHW0GUIjmPVWw+szlgn2pCTNuabB2YgzisBFcdIXfnvJLI5G8nVz3itd8g3TOULV9R2YPfs9gJd\/ypSzBCRp3fs2uSweuymlWaBTcFJYhP1jsUkv3MLzlCMHB7t\/AZWYZDNAWDgRcJElCPQK1n\/u+2EMm0TYUupI01lh6MxcxqqUmg49KZhK8VYShwsqEjATkBvancRckf86cA0vzuemLd9XhsXkp+aLSxwv8StFdA4wMt1Z+rTrB+UvLM6PeHY9vnWUZsv41o860DbroCKDm4GBr1pppEKR7B99TvSuHr3KzN3Llhv2nmMsjM9HKwU76l2JeOvwrKDRXwzbcONLDIxSS6nC2u3UQccisyezQff8u4jn2JY7nxLn4hFbOT9dFk7ChLvxagLe8mzELrvCS+txz1yQ2Flnk3FSf7Y0FcclioBUHvW+qqVQUbuPJJqwvw8GgJx0gdUvSDiekKx0C9AStEZMu9NjS\/\/eHbd49nR6O4200E\/FAlk8etn9zfiRAsF8O3wm5xZUWzcWZydTJkUa\/hZ4NYTPMOmX1awv\/yMSZT22MJlKE3AAx03JARazZeT\/AkPCaJx8IQ4J+2J2VamFr+BWsNUDOkGYxm8AeE47YOi5OcsqhhnI2XmBrH+395EY9oQ5cftU7r5x6Kg2ESIR0ACXUixec5zX+hWA2bSW3KDhyIanjEfa1WyfUy3IyYlYi9XFlzzzr\/4RHH\/hM8sgQ3CZXcxvL75AJFpRZfDi0wLcS7izvTzXI8zte30HE1IFwB1ZalR\/zii+E7SxV8YzabKNNwOkWq7pNuYG5661ceFPlNMEvC9B5\/IHCm6MAC5gPL1sNeDy+G4r0iQjIxROVOFSQO\/rzTZY2UXo87JJds2P2G3KwszM8pIA8CpC4bTonrl\/D6AK6hcfm1SA18q9B3tggFwg2UyyKtxgXujfoNYJGrqAKOH\/w8l9\/lF6F7\/EdlMs6mAEjQaqudrYyJKeMAAdUcEVuTfk5toL0+wi5qfWts2Vg1I91OGCEBkn+F\/QjVc6rUUwN8PQyU8\/7J7xr4qgPDQHqrdkeznNtD0yeqkJYholjXA1Xc0NxbC9Fysv7KHfyGYtaG3volqjzeueSx83shFAJRcF3QPMc6tGO8LXKIOz7mwAonxy2Ne+1T+4JQakapAG4pK09YOcNfWTMwI1mZ5Q6VLEdSMcY3HFqdnZvV8C4UePImqBlGy8q4LPfNNDxUi3eYjTVX3j8K6\/7elOFhYr7TymDjSb2JJ9olKkyxrtgJk8kdoW1JVvahER4HZkbM43DcOXQO4MwwmWzC6VLJF96IBW8qvsUyLBSPlBoCXt9QTEYgo5xBV\/h11UKTdGQrhMOMcgVEh4hijoBtLX5jNTRaj0GbDV8Ekj2ZpvTvQzvzvo4CITlOPD+vrzXCMi1QnDVPBrOVRSq\/QFOMp3fIjQBTP+WfDko9KlZUDb6QM3M17AaRxDvBKjYWD0r5I9c7\/6yXNWChfvZ2n\/OjwZJMtcS41baJbd0rVBx8gV2M4ns+Vs4\/BQZgWrCU9YwluvjQUlIfGnZsfQHkSMkxKJ9eRZr7AF34rO\/DhCwhajyGUYXycMHTOHUFI55BO0i0fE999a+xvBM0O7oamj52n78\/DnG90XjkyHd4M5WXvS6nm5S+d9GFLbdVdFj6sKCtdr2+2SztyLHUm7aB8uHA91tBuwcr1OAhPVc2ckNQDTbvjZ7gpOIgw4qOYpRgJSw4sajqAcc3mnqR1b43ziVFf9yTOCTONnScYUdfTA4Xxn1cpc0LgD1KXgP40DnOw4LWiUeBYOB9B7ixIECotWkRoW76DWEAq33hxCOBMdc2D\/3p5c+HVrJtXlFfs7RYiSBZX70ua6yHpaZp21Y4Ky6+6izAEu7k+QUC\/xDUr1ews9uxOeC9AVEJ3+pP4UxGSZXJnhwkeUclpuwWfZ6U1zOGsNj4qihceX60E\/qteRKMrkwxuczCAC6qMT1okZGpOA07jBZkA4YMFdlzHJFDnWidrcsTPu0UiLMc3TS+onMblC7eUy5\/7yuQ3\/3BaOlOmEnACsy66CUWCEpsHYqIfbJzXLyLxw+pgnE\/SIzICQwSYffufJng7LTaafwWgmazmmUABZV+YK+bpbiHDO\/uNkHyRhwqYepmJouI747A+8FgyZ9\/6lK0pGc48fN\/nRo6vx\/Bl5cW1nkRqTRZQhD54Cz4rbJLoyP23DZXz6RPM0nr4jTa67iXQq8D9CyvfEDcl3b\/aLhUrAYUnwpeKeXHcil4\/NfktUl++OtkP9ibT3LBe+Z4A2\/iLU68PhbWdv5Zg3\/BGIdJuqyuGnwtlIB1nVYY\/ZnVa7o8FyZV7Qjom6DuRk9MTU0+CYe1h0QbSAlyKaZ+0pDF9GwPLJCT265Fv\/t7HkZLeexgIt+4ZoYmWA7sAdc+WbpnjSy1MkH74lOvHryhvX8lGRl1BzkdlTygi0DSVAQAdw7ySGkVPrLI360RFc+7yPUW3q\/oA1G\/GcoUjy4Fw1LkMlS+FRoJcMuhsK+6DwLia9AYeGnNOjCOs8oAcZhAOdkcxhMZSXCvHVQg1gu9lU+Ri5\/Sj1HCKwvJbplEdnVruN7XdOTHxKl5NtAPsqW5ZxB9HyAvbWAuO3aikpZPbVVYivS8BW2h\/\/i1TOipZ9JSEHz6K8Gf2MxlbCJhylUM73kbAtGeQ0kcPslInV+zx0EXjox6RAuwho20odKlSB9lFCnUQeCDnqHNYq5MEFZX3cY0ovIqxJfE+CT\/gcF1ytkKVDOwpM\/VvPr0zp3AYCE4DpncBlWCQQPYb5XfneRh4tJc9TnzKFWCOQMkIXkTN1yv8DLV52nqFtyoQCcUMn7B23yRTLIZQbymyVOy2dEh5qpeMqsft\/lTwNCNWkkZiTlCscYBiYmVPQqTz\/MjOg0aljYah5yRtDAEwFFnqbj0Aj2gVmLaJjjUZpvZWmy0eGMpt9OI\/DBEqyN9J8M5KkKr6+SRDP8R35Gw0X+d+0B7\/Vmj+CB3eIgi6BKjA6\/7FBdWvlRgvZoF0aQVhP9PO\/WoLZTlmJMo51CCn+IMgOIcU\/ZvU8b7zqkI2Bb7YdRT9VDL3p7TCiIT7jYLa+Q2qmHrwvNj+T7hkN72wm8VMMy84knr9re56W2537T6LiPA8ZE+kMyvJg\/4c0rnzYdMYsH07sbXO1CIyXIf2a8y3lnIlEjB1yLYY3verVP6V+3xUfhuAmO\/kfK7W6\/e33uI04I76kM0qyNPti2IymJj5rX\/6FTcmM6jlrvNY2s3ytAIx79gxaDC25l4HKxC3oaCCYfzFLPiYILOKZEqSZqt\/rUFUnexD6gWRD9M4p0qMFQZywt2tgkc9P+tAgLNXXYfuE58nFti\/9DnXmLM0el\/eG\/Xl3NxKtyLvr72Jdiwgei94PBAR+PnxQwUBtwVdGMz39YF8AJQ9KxfuUwb4N\/v6vD7E4GdTycIbJsEkXwFwV\/SC0t\/7fUcYvRrSfc+lSrEotnt9oFvhG3hc3wkljnsD9AEHZZMN7FQAzvejAv9+vz5QtacLyJg92qXLD4hYPwQXJDsnoLYUN\/CkczEx3FdpOgid4lmVTeEcQe4hSAUYppjsIGjz3LyZtTjXhYK12WbgRA8XT89r+jj5l4a3acCR6cl291wiJKuV9T6Hbi9QiXEf1s87KUJWt853kuUEZABukv8WKft3raw5F1DHIOzWg25g9vNVsNd94K4t99gfTNhLvdcFCKuxjLe4xWGBHl2WhV0yMWo1wvDmhxg4LWua43iA24ECQqQPoYwApd7j2aX\/fDVJZ9TFqk6rWCU\/cznCdIsMcMEHTHNp3qJJZ5ejGv5nYV6+ZfFY+oR5OM4kdj1tMmAjgbuZqbKoSXukKrIoE1czbT7OTQXEP0LKO0gPg3FklG5cuD7eWMOt2fcfkfCRa2T+2HAleQeriEAKrknr3HVd1O1VaV\/9n\/q90CY9TKxnlNSLiFbRC7KnHX6i5pmNGrKlVJ8CmC8UY20X8c+ISx3\/22ji2O8hhk\/VyZ+tuHv9TuL2\/fApN+zZthTN7\/V+m4uPe\/2+TOXf2FoSZSKrHRCk4INJ4KzLSD9hym9R4IlbuDiTYYYDRcl0Gs2WzN52M+D6Lc84XhazBSoKWm+vhSAWhwmliY3\/U68yHyQll3Yv1W4vetRUeCar2IfyJXYooBtO\/\/93EOOcKgztw8OwAAiFm38kK8o+pJdypCueCnbQu8\/DNz4VBHez3Z4Mp8RM9G4r0coZUdysA5I6zSsGe820Snr+EKWvABfguCaXhO59oRSvSSfCAt+d\/VbsFx4MpjWq7\/9wrpPvr+jMGxD13vYJg8pUyj8yURQ8tFAQMfHv0\/vueNPbLm7QhQqPAaRf0aY1YEB9l3wHqmoZ0bWxn\/E3OEJom4WIAw=","iv":"be5ae32a5096e939b5e3a5409b9154ac","s":"bfd33d3ef024ce55"}
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