Advertising
August 10, 2011
By Rachel Lamb
To fully establish themselves, some luxury brands have expanded their product lines to include new goods. However, how does a brand know if it is a smart extension or a step too far?
{"ct":"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","iv":"ed4823e7cc1678ec290e9289ed91f729","s":"bcd6b94269b4fcd0"}
Share your thoughts. Click here