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Nov. 23, 2024
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Retail

Rewards need to benefit consumers, not just brands: HelloWorld

December 12, 2018

Most consumers value prizes that make life easier. Image credit: St. Regis

 

By Sarah Ramirez

As brands and retailers experiment with different strategies, including offering prizes and rewards, those that rely on value and relationship building are the most successful in attracting consumers.

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  1. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  2. Hublot nods to tennis champion Novak Djokovic with custom chronograph
  3. Roche Bobois furnishes boutique resort in Turks and Caicos
  4. EssilorLuxottica establishes Inclusion Committee
  5. Home office boom fading in favor of living room, kitchen refurbs: 1stDibs
  6. Louis Vuitton opens applications for biennial Watch Prize
  7. Baccarat pulls incoming CEO from Printemps
  8. The Ritz Carlton, Missoni launch beach club in Bali
  9. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  10. Bentley renovates countryside estate in Cheshire
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