Apparel and accessories
June 27, 2018
Tod's digital pop-up combines editorial content and shopping. Image credit: Tod's
By Danny Parisi
Italian fashion label Tod’s is partnering with Chinese social network WeChat and influencer Mr. Bags for a new digital pop-up shop.
{"ct":"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","iv":"bc1098c6dac87dc0e2ca8c1e4ef5aad7","s":"76be66c3b1312650"}
Share your thoughts. Click here