Luxury Daily, June 25, 2018 – Cartier, Mercedes lead rankings for luxury positioning
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| | Marketing Cartier, Mercedes lead rankings for luxury positioning  |  Consumer perceptions of French jeweler Cartier as the most timeless, high status and exclusive brand helped the house earn the top spot in an index of the most luxurious brands. Entire
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| Marketing Gens X, Y seen as top driver for future Russian luxury growth: McKinsey |  Most luxury executives in Russia are optimistic about the market’s outlook in the near future, with a new report from McKinsey finding that 85 percent expect to see growth in the next three years. Entire
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| Fragrance and personal care Jean Paul Gaultier offers eccentric advice via branded bot |  French fashion label Jean Paul Gaultier is echoing the rise in voice assistants with the debut of an imagined artificially intelligent helper. Entire
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 | Travel and hospitality Asian luxury leisure travelers diversify interests: Agility FREE |  Travel has become one of the most important categories for high-net-worth individuals in Asia-Pacific, as spending on tourism exceeds that of luxury goods, according to a new report by Agility Research. Entire
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| Blog Top 5 brand moments from last week |  Luxury brands are seeking to give consumers more access through events and digital innovation. Entire
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| Strategy Call for nominations: Luxury Women to Watch 2019 FREE |  Even as more women ascend the decision-making ranks at luxury marketers, work needs to be done to attract them to C-suite and key marketing, retail, media and digital positions in a business that shows resilience and long-term focus in good times and bad. Entire
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 | Research Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders FREE |  The rise of the digital economy simultaneously poses the biggest challenge and growth opportunity to the luxury business, according to the newly released “State of Luxury 2018: The Insider View” report from Luxury Daily and Unity Marketing that surveyed 599 decision-making luxury industry insiders. More details in article on how to buy or get the report free with a new annual subscription. Entire
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| Strategy Subscribe now: $12 for 12 weeks FREE |  Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price. Entire
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| Classic Guides The China Report: Innovation in Luxury |  This special report, in collaboration with Jing Daily, is a gift from Luxury Daily to its loyal paid subscribers for their continuing support. China is the beating heart of the global luxury market. Most luxury marketers have their eyes and ears tuned to the likes and evolving tastes of Chinese customers buying luxury goods and services domestically and overseas. Here is a thorough examination of the state of innovation in China's luxury market. Entire
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 | News briefs Gucci, Amazon, Instagram, Waldorf Astoria, Rolls-Royce and Agnona – Live news |  Luxury Daily's live news from June 22 - Gucci supports refugees with 5 new Art Walls; Amazon expands try-before-you-buy service across US; Instagram influencers gather for luxury real estate soirée in San Diego; Waldorf Astoria partners with Hamleys for kid-friendly activities; Rolls-Royce gives back to local community with new school parking lot; Agnona debuts fall/winter campaign with Edie Campbell. Entire
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| News briefs Digital brands, Land Rover, Alexander McQueen and tariffs – News briefs |  Today in luxury - Why digital brands are invading department stores; Luxury cars worth $1M damaged in Land Rover garage fire; CEO talks: Emmanuel Gintzburger of Alexander McQueen on the magical marriage of creativity and commerce; Trump threatens to impose 20pc tariff on European car imports. Entire
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| Apparel and accessories What is a chief brand officer? Rebecca Minkoff’s Ana Andjelic has the answer |  And how is that position different from the chief marketing officer's? Entire
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