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Dec. 23, 2024
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Apparel and accessories

Calvin Klein looks to remain fresh after 50 years of history

June 11, 2018

Raf Simons took over artistically at Calvin Klein to reinvigorate the brand. Image credit: Calvin Klein

 

By Danny Parisi

NEW YORK - With 50 years of history behind it, U.S. fashion label Calvin Klein has turned from a young upstart to a heritage house, but how does a brand such as that stay fresh half a century after its birth?

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Desirability, operational efficiency key to luxury brand growth: Accenture
  3. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  4. Wearables, AI at forefront of 2025’s digital trends: IMG
  5. Porsche Design boosts in-store traffic with Linkin Park collaboration
  6. Global millionaire count to increase significantly by 2027: Agility
  7. Hugo Boss touts fall/winter menswear collection on Details via mobile ad
  8. Rolex partners with Melbourne’s National Gallery of Victoria
  9. Bentley launches unisex, sustainable scent
  10. Kering highlights sustainability at 39th annual Hyères Festival
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