Marketing
April 19, 2018
Rimowa x Supreme luggage. Image credit: LVMH
By Brielle Jaekel
LISBON, Portugal – Millennials are known to be experience driven, always looking for the most exciting activity to share on social media. But the value of having ownership over a luxury product can be an experience itself.
{"ct":"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","iv":"9c2afbbd12bc177e09d0d03ab770fa53","s":"cca3ea127fe9fa6a"}
Share your thoughts. Click here