Retail
April 3, 2018
About half of retailers are missing out on in-store personalization opportunities. Image credit: Printemps
By Sarah Jones
Personalizing consumers’ retail experiences can lead to loyalty and increased spending, according to a new report from Boston Retail Partners.
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aefd7KPq9BrcMNp1fYjqgf2s4on7Ui9xnCI+wiwhkhS6uHgJuwxVo5fHQ4AmLxtm+GfpCi3besUM5CKIpShhuPqKnRJrECfz+lPdSexAxUxTL1UIV+UN2zoiNtSJ56k9l+P8yNy4PNIPLKrtQ1e1E39VrO8jOfGK0S0\/YZIErca3q6+EX8p\/+GPmgAwU5qtsoaZJxsTL0xN9Rb4o0ToZ26lrFtS4Y4eBj7rs1XN8pYyWYfgm4BJ7E2Yodp4sfY0NI0eapwyKk9Xkj9MRuhR8AaVZOMCgHizaJ7fCo4F6XxAQRv2ZIijnqEJb1gXixUHmHOzwnNhQe1a7RlmarChXWjWTe131jTWz3bY0BoWphmriGD+vD\/eFLf4nY5iVT0ahBCLzxVJknL0B0UD8+1O5qW1uQrS5vhNeL4Gd2mb3kG3FEXdTpS98kOR5\/\/bvuAmNBvjfe6XRBRwEYoBqvQoYw5FHwGNAtXQJ\/PXQajUISpvoy\/wGHroh7E561kr+pK00j3g7iEZcR4Ybm9Nx3OzTCFrIaxDqCtfVPb92quvh8hdaw7ZIdZ\/DqtJ\/w3\/iY0UZ5W9PZBIKlujEAoLNmiBY9LGvikUsRn7gBobXahiM6GCPnA6hcx3+YJwZHw7bSSAg0G2If88qfidqIK0SEI1oz6hMHht\/9cawTAAViI\/tDZWpw+MbPEhDZxyC43egWPulc64XNKaxAX7JK+njKfpJqA2xwTQC4gccJDaaA8JGvpxBM3fo02e7khYmizDJ0LpMdaOglKcKaK91zuCIabi+fqesqY9YErFiP5o33qyZ6ZoG6ubqgI+eXL+viiW5iIsGK3bPCzUYCnrfVS7iF0QPtsjWscyuQ2CckYUpzH+g1pRntkzT5TV\/S+uh3cTazvPbWPhX1Iz6LY6JoSGilELIcn6WxVb8Grv6prWwGW83qN+uDRzK9Px3QKKDKYV5JTInfPrung7OHH1+VgT8GfBK9GyDTLjAa+eipwONolKImLD2OL9L0la26fP+uVmiHJnGgWD8qQclLWSk7g0CcnAYU1OGcfEik3c\/ph8XlQSPXnt763ZnM8xbu2GI9Sn2JVRxjMUJqWtXl\/OyZ+naJbi4b9pi9JdW\/4XZaqxAmb7gpT9ZypD+DSIZAQm1dQzq5zh2abSkI+MVT2Iq\/5grYCb0LBoikCgicjMkoQUKiR9lw1UKRP0FkpgpvB5dHtRy\/0IqS0agxzcbldMTQzbVKm8J\/qDonSji7IrRP4S7fHBf6GW\/A5W5BwHYOQ38eeXeaLwIpqADUGWiHWcxq3DY1R7vM0tXuGw4Mz548vaMKZHJ8nsTvjQ0gZiDU0T3NXlYb2nW4mahO6DO6YkNYLokRBn4JDSBBIvNpycpbY\/bmAJyhOfI1m3h85z\/Si0UjwVch0zJQ9VQxpYplxGkAS5xMD9Uak1T8wpqr16FQpHnB4zCA4KKjiFCZu4MjKaU2GQAsjfYi9LGC4EOnI3Z0ya\/9gGMsNjcHuRxEUpOHyLnFuH8M1rK9oo3UcK2FGIjXqvVmbeX9hf7WzT56OLHILjph8wlRSs0Fn19GbFGD+qI+zEUXxh8FToOIxcAQDOyRBYO9VeJqFyYl4HL7HLZxUoSR87\/korYY42jVYU241OD6\/P6CfHBsEjhgIg4+l1bJM0VlnhdOAiaDV83d5IxXwKyDymO60ZHuzSZWzQSQ\/MBizl\/rOkFfXAIm+Fe+BoX0lC0BWl7aANgflIKXc1ebgnyvR91Gb2DDmCFiM1Ky\/rzJrqvKwwtUsFwSk8lkIGri6yY2adMStuEp5FJeATxsWwNRTIvGl8EU7IHSKXzMXv1B1PV\/sIT+BL98Jisfe9AMfdPhyFlrLS7SjRcHn5q2q\/w8er5Sj4b0qdT0tV5fQBBzp\/1re2sWHn6fGhuMvgGbMa+MXRNwHjyGvHjcOpShveJK5aU4mmMFKggak6K9SSTN26WsFeAunm2dX5lzGJ4mux25aFZNp+DsDeZQKi6tLSIH3+T7SNDfpYiJeTtnrewh4elIMCv9fKG7rDeDo1mmHnnYMZb6ka9dM3RrFwlVRxjcxqxJLpuh2pT84fVDBAcDcVN1kHWlPZIACWSiNhEcf7plKP1sTFuWg3TdjVztNXm1DhrDGp+KAhYAgXSFP01WEe7U7kZaZzaaNFH\/RVOWwFKBwNUbubPMGNSQowjGo9gSywbhBaE11junHx9KVTLEc+Aw7odxB4KBqn99EziMSJt9Ly3M8T7YPY7qQFLHvmypKd8UXFR0PtsaxqCJNMB0PlxDFAgK6Hq2pOAO9\/ojMTd6gQK8RQjo4xapdEY0MEriHZCB+ztJmiF13cetc+PMOGqMZHXGnuT6sY\/sKe8h7Y22FU6RGB7o+G+4bKvQEkj1PrZ2xi+nlvSlRzOh44+A7SGJ2JxgG\/FJQs6FOXhj1igacde9jzWUOq4kNKzXYtrKTo63fiLX542qHFreNnxKGxgRhoqhIvdTF0cPGoB9EdjHhnqNcAkAT810sMFOcm65AQ978lZJyUb1bkGdGOYoQLY8qjhZWy+LJCGBLa6bdu7MdRRxwrtiMfZC4EZKaAZJEOGuZpp+JQTbcRRXP90jmQMHLXGLzA71cq0pJWxbmUju\/Ak8HqNv\/s4k0P\/Lsu659UdNPYsOh3xbn0Evm3w30u97t5+PqR5VN+3DMq7VHoP\/h6\/063uiRS8B488sDNii6hfD3MFKvbnSmKP\/qq8uzvvas+6t6EVvF4hZ3WCQiQaevZRVnq81AlK6Nr1buSNSbzUmGe5gBlX9TboH3qpbm4X\/ZVz11NsLUDSGnRqDt7f0J2RLjRMXjjgNQyKa5Dzg5+0nI08SyDBXG9jzWXrICNx6l2M0TgmAvZ44IE78s4u9T\/3IaZFctPl8kEnYrHz+i+Er1\/9lJmgrycgwkwlSU\/HPREliRG4add60u4CNxxmC51exH5UCNRBNfDnn8G0dLw+DufPRVzWBayH1aGV+lGaBDORtt7ACMYjlpgmOZh3QCV\/N+6z4QYIzMZMnmGmlv9k8e23B0Ino6r+Yd6wZeuiv2kVC+PdL9+qF70o8dDQFHcvBV\/5Rs+ZVe8jcOU60y6fERHteuDqvNPly39qz\/IEtYDRds063\/9zpHV\/AiFRkLeSU6JYo3VeE6sR4rt6k12th4W+khXOZr2eRLNEAvDTmfhMNr71qPbCoWuX3khfEvWsY4mmqW32zqpFuEbCGzfd1Di04yEtzicv9ghe9GO\/fmruhu3lJiQ8NnDgBW8EQ92ZWB4Oq8zZZqTQv34DiKCcOzddv3pC2FPIMUScGrFarWDykOEpZuFFq5S\/vWVMqiTIAlec2YYZ5E70Q+9V230t5cbZt6foMozqv1h6YhYUzyWZg3FV1DrzBTYYMbvyjeyVcoaV6ZiOJid+DZ99lMLrI+fFkbYhcCQIssBwXfUQWMV5w44BZpeAPIdUNOIfQUdI0k\/6MIqJwzFdfJoLkCnHYoeGSLemc7SfZnYW1ea6W7\/\/zEfwCGebX8qlDEutLaL7XgGUBE7zlzfvc5GclDmPIaYc0J2jEiQBQ2EXxYcs9WvW6tpWccB4FuYK1LpmldaCes4Y05zP6S9W+NgBhdjQqyWWho\/cGJkN3ntaryZWs9gbS1MTaz3IbETRuIAXt7+uKpqyy4sqq9KIlhhu7hxaYxlggvusTLHpSOTJB2MCOwTZYOgbDMRqh7uA1xUwuETQwgOnqj8iJiT80i51HDGETr8pwjUdMGwH6Furzxib2OU8KrlQaVAo6v3yHXY9rzrYcyY2F3bJf\/mwVNFpZ5ZuR2lCDFlCqQRii24btssgEFsxkQhn\/pO96MXwpk6H+HBE6yb+WdyY73DvuLbnvVQaZJtcoHoD\/p6F3CF8j4C7Yb6dWkiH7H5dZV+WQ9IGbDb0ThM0uINs4va8UdUdCLSRVwWnIZJzSeYTid\/GvwC4HaKi0DcEKjBcqM+HVJu8rKfW8rEfkHiyGnJY\/dvOtee0TmciIzKX\/3uw2yZdQBr63b1NI2OZxF3cmw2Az8YTO2JJxtO8+UGFKDgmizuT2gCHFRnMhOnMQaoAEfVYwB8BbPbMT6moEiqjSL+1qMhsa1ZDZlmSXgJn\/YZG7jM\/adeoYc9NHfBp61Fttzt2dr0ma6VTJ7Ji9jJNlLy1bcWpjstrIAA9A+mQYIDtHes1epCjB97AF91AVHI2IZPIqooKTVKFVwFkw0\/rGojZeX9XfP5ZSrq5qyGcw2PE54qjal+mg+jh4d0yNMApsoQ7giITy4jNYTOv0smljHXeB+5Bq9E2JZWYnE8uDLwdbH2FbODubKXzYefh6L+AvykAwtZlPkfiFU4Fi44ngi6AoY163NWbCWyRvJ+cJmV0r5nGt1xghx+B0KP5KC60iQDQ+vwXdfzGIf7VVwMWJ4\/EJ45qu\/4u98\/Lx4du8qTH+3XEN+\/KH1uSnB4xO0e8OIIbDHBoThBhJTbIBpjugloTQrTE3wRb9gPFTu7eRic8kIUXU4cRijlo8vSqSBarythNdfC68yLzOjuPWBPrQOLeA1fpitdoVKSa6pkC4comN2qNW5Z2CQLGEy4EVUZMtAt70bp6+ZJQbr\/UOBfNJOwadDMcZv+g79zTyjbAaVJErpY3qM0o+CAUXYRnUiDC8etWvgcLhrk8oqkemwrAwYuKLU141WQgbmU7dUBBem3s7\/A8XAl3ZAo2rDC\/oUGrMvI3pgR4Paz17kvZI0brq6sbH5iWSbHDkvJgfsdGyyY6AT\/XzmqL6vJnfEaw0Vdpbk9SBJrc2bzQNUj8fs9Wj68hPZhPaqHdkvH1bn\/mCkUm+EHz3tuV\/JsDQnMa8EFAssVRvhb7Eq9mQ9fA3sp2abagvV8mDwVDAlwPf\/LmGItMPStChlzpwhENtTWMqEsIHtGjLVBcA0N1OGVsb+bnw9yyDXaSE2h3UTYfX\/+KyVkOmqzvxfqAJW9NuDXx9KSp8OtdCM7zD\/hCn7tPShJZNyVdXjY7zqH\/Ol1pBdCyZ2nmXFsEQFUYZ+F1TnD46XD13AF5LsnWTKibYxsWMEa36yPg0SGmTFHG7s2Q9zL5k+tVdglRI5OEo7MiK3k2udHPu79hDhXI4N\/v2aTndj59Ie+6dQA\/P5AKKHpfRetrZd01U\/vXD8qQcCEnuGSJxiXHn2HhIIf0fPyzC4Rlyn\/4AH10Uu\/dVUtyWWEoLosZCPbIYWptttiQm0Eai4870pSQqGXZyHhmKZZ+1FVs8dn8ANk099SK31rxHu0H6QE3p41OnUcoS5FFDT452OrbLca1wbOQNfHKoHUGnZEE5+4P6xN3CWajoWBdXiC2r4ffxIdhbi2TsTMRAiZYPFitIfsit+BCDJLi8QuI89yY9tFLzLunREPWTrNUNhPjPNeptAzx","iv":"008815b470c61518c260d6caa2d3df0e","s":"8cbe68cea4d90d66"}
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