Apparel and accessories
March 8, 2018
#MaxMaraGram takes a new look at an archival font. Image credit: Max Mara
By Sarah Jones
Italian fashion label Max Mara is proving that what is old can be new again by putting a modern twist on an archival design.
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","iv":"1df1970a19a2b38eec9feb20b0354405","s":"292d152a3c8420a2"}
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