Fragrance and personal care
January 12, 2018
YouCam Makeup lets consumers try on looks. Image credit: YouCam Makeup
By Sarah Jones
Technology is changing how consumers explore and purchase cosmetics, with innovations such as artificial intelligence and augmented reality driving new digital discovery methods.
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","iv":"2b16d60bb4da49732b1039ce9e7e8501","s":"8e4afacc98c7b282"}
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