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Luxury Memo special reports

Artificial intelligence’s role in luxury: Luxury Memo special report

December 4, 2017

Pepper stands at 4-feet tall, can tell stories and help guests with a slew of inquiries. Image credit: Mandarin Oriental

 

By Brielle Jaekel

Artificial intelligence is becoming a driving force within luxury retail and marketing, with many experts predicting that all aspects of affluent consumers’ lives will be run by AI in the future. But customer apprehension is something that brands must consider.

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  1. Circular fashion comprised 27pc of US online luxury apparel spend in 2024: Mastercard
  2. Mercedes-Benz uplifts CLA model with celebrity-led makeovers
  3. Porsche unlocks 1970s-inspired Apple Vision Pro customization experience
  4. LVMH provides ESG updates at ChangeNOW Summit
  5. Balenciaga leans on escapism in high summer 2025 ads
  6. Fairmont Xiamen debuts with new energy luxury vehicles for guests
  7. Miu Miu, New Balance create custom looks for tennis champ Coco Gauff
  8. Luxury Unfiltered: In uncertain times, training is the ultimate luxury advantage
  9. Pratesi continues retail push with new Boston boutique
  10. Hermès to open leather workshop in Normandy
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