Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Retail

Choice-rich, information-armed consumers are more empowered than ever

October 19, 2017

Luxury consumers live an integrated online and offline life. Image credit: Bentley

 

NEW YORK – Luxury brands were once the arbiters of what was considered luxury, but now consumers dictate what is categorized as luxury and it is now the brand's job to follow consumer desire.

To read the entire article, please subscribe or