Retail
October 17, 2017
Neiman Marcus' Innovation Lab was created to determine how technology can aid customers. Image credit: Neiman Marcus
By Danny Parisi
NEW YORK – Retailers and brands are hungry for new technology that can help engage customers on their terms, and Neiman Marcus’ Innovation Lab serves as an example of how to do so effectively.
{"ct":"ulBub8YszrEwHI7xRwZ5CCqu48ppN2HAm1wRVJ25HYHgGbSMK\/0\/fo3BorizuU3M60GjtGa0P56bzmsEOvnQ2Ud\/uyXZWiXjGjsmleQw7qLpjm1GP4poSRa2cTxtPnsnXMT86CMMNqknpaNOp\/9RadrO4SXY+774lEEg3I9Bvv2cg5JaPbWtFn1t8AwSKvuuRILo0quPB+xwqHBDw1ogWD8IZJv2+IoWXLQorkDKvcvoU8uFI8Q4uFyIaTmTRKbCHteIKtOOKcsDQ0DYx4W8QvcHonUNotMMAxn\/3E8\/lPrtpDYu1IVVw9i49sDwv7dVjY+xJtUy0Prj\/yxiy11ZDhX4IIe7AFMG1ls\/F\/7UFyYOl3rhTJg2omyxPFtGU4nCevs3jWoxkXHKze5wOtDk+qywtqMbmEhtj++wtBNKWNzzS+4o0IRzG1AuQATUxIG6Hr92g5MXru0Qc37MLhulqWuS3q7ETwKbFP9mpyOHNAdnUmx0i5PbYBLrttYwtA44uUakO20LRs5K26OMyhL7qK+C1eWLX9rBSIxpzjJF83FRnSZdcrqPcvaqLVPGnTtiReATNjQN1sED7gobPyBGh8t1NlnBZh2GSPPBUTTXfy0vdomZc5pnD5n130jgjnZwp46CxPbf0ps9gQuPxHmEyR9kge5W4jByDWl2P3bzrj\/S6CvqRD2f+XvMPM297wlJRKF9WmPGimZbELzzKFUw9tT95l+g18\/5NZUB9YQzGWPnrahVT1l6wWRudzNgRLLl68G3DvulilSPfdcxj8lCSn2GX+hdyKuRj6t20nbHJEyK0nqbjWWZ1gMYQSEauFqDc93hYUNH1+\/rhqqsQHKAkwCQwp3waIq\/z2XtrkUYvCqXN3h8sdpC+OwGX41ZSTxfgf1K0svm+9yUlOxjKVf311AkI\/YEEEZR2ydh15qNAXl2zr2xwLma1ZU+4UZcTdqe9zlu35mrUrd0W8a16ZwLzLr96Qd7aA3mdGhYQJCou7jlYJPzEJYvfQ0srNKxkkPnm6eze0DN\/\/naM8Yes4x7dVnznnUFwSiWxDoDTZKZ+oe9OTCO9vUMT5u4SuATTv66320xJwtQ\/j9HRXAVw12E2B2ATk+72pQ2c+v6EC\/RLLyUiMtPAaW1HYMba6HbJvu\/oTAd01RC5ZZ+t8K6e147QUVjqLSMvp2imGNHFbwxx6QIo1wc1GMCxcK94vkns2soD9VtVIQw81zlKU3KYeTe2LkS840xrwpI1w\/GgfOJ4r45RokrVeJ1+XH19RgiD2il0DQYs+z\/rX+5mZ1J4FWLoIqNO4QgQgHZYuiE9wWDaM7NhVUMqIFEUAgS1tWPMr\/4c\/Kxd7EEkFz3mOwCZCNt58Rm4gTs0\/0\/85g0vZM9qR2J6y0Im8hfq4XdGferxg6TDbLRPjTL2kTcHxP8cXIfKvCMO8T0loX1aHRJPYqvDfF7KjYuGpD5HQHOMh9tjPo9Yd75\/sXPFqSzqJwHA\/5L9UJFulQPaLkN4cs1dHoOl1v8JekRHhxsIfjIH+cTMXXjGgOBrBEj3URjXgRYLBRSPguGBatD9n+QDImv07ijNkNnatCBiXa1Z97ieNEomHr4MRYmC9lJOYOJf+62d\/xbJMWX8ewqjQ3oaLrEY5TjHYfPpVsNJkAM1WAThfIRemWVDLhXelppe\/gCEG2fXp+Nh93X8p7cLSw57BrNcUdmz50Rsc4yiRS2XukbV5o9CszFJWNiw4FX8d5JD+O2HggMvWW43pzLS0a7o7Wmo3bLDq9tN\/TE0wC9QpQOdjzmPh0u9TJYRC8jeURnfMf0FIWl9BzKDXeNwc\/5jOi9F8hewmYMj\/8pzuR1aJOzvYwi9787Rv\/NiY7j\/tuL4826VOWBmE9so3+GQmr6y9YbxDBgDO0M6co7VMxRo+BuXzZWXV3Vjc58n1\/2R+dTdjWHoGSnFWvXWoMktjDilDtQAktagMQ68Bo83xcx4oU2PDZ98YdHYA1CaBsc\/F0V9Ovk9wCTAP+EvOKqvS+KCymuIMW9Hw7JGSwyps8mwbnC4BKLzUutOnee+l8jJW2DLscc8IRkmMMdT0i38g\/W0YcSr7E84oLGKWRzUSGkFEfLt8t11RTQJyQ0HtDryrQpqL07InFFG6jdZ0XhRTdsc7eU+BqqXWrll1RrXdOtnD9AvbPRa9nxiTW5rnbEFCbmirSW+3VfsvQeYO\/rhDu2ErUeFa3bWxmHUXYVl8cxRe88RTx5m9y6koiQfruYY7yUAhIRTzIko8kMfDnmNCxOkhJhUQMMR2es8wkmAG0JoPEqzXOWi73cz00eAQHlQUFylXq0tYNfIAxC6jmIA+XzUQ8J8GKCkvF8wbSA6wdcuqO6wZo9TsuOHnBjqFMdZWe76Lhzpzy+uMgOw1\/3BO8HqM2UhMxkuVlilsRbUcne6A8IBSveqqLfbl\/QqINGRQC1QhEvw2uIxROekPeyNr95P3ZazoojrZ3kmsg3p+Wp1cv7Wxv5QqhHeIFKj0vZx7wD0ISCCstCiLKQKkX0wm9h5rqYlc2RgE1hsWTK+kPsnZWckHIBCmQqbYdKxkB8hnttkX+tZSIWUjjCvtEHPrgnA6PhBN7UXQmASdFjEuboUi+Ctl95fDBsjKrekYhamK2F9zXXUF1N4UflNIkMn3CaogjBMu\/6aUdmR27wrKPNEeYyrT7AmzeFRc7d2DxDdy\/KI4kQB6AH6gSOguFCp5mMlJUQUW6pEkmYWWWDskVhBENSt9LsiqM21RHXDrjq+wJRlwBwcGGoWduPTipUcJOtMq+fwPaB3cU6N8mJje4aUZFCScgDgUREx\/G8A1Aykcoh6tpfEjQpsKv7QJ+FW6qQ\/5W0aURZgQdq\/CRmxQMsT6bdAtCFUQicNqQBDcq782EDTszoGKpt8H1xqaz\/NPzQMWo8epIUT+X3BzbiAObu3Ay59mplw4SAd6EfgEoackqz1ntwEZyD7t4Da+gTuoix3cWS2\/vR07NqfSbrzld\/htT5NoHbXS8Jm1TtoA85yXt5yReatSChZalDM5ZeDVJr4oPZf2qq0scsvQD54NwWwP10PtLR38RDIn5ObRa2yUJP3VcsVsqKy9IPco8FAj86HtO7HjemAB96qUYwulAMA4sHUGzo8CU9g0iXrCV8ksTqxcx3aIam\/jlFTcXtHn5qE\/Wqzux4pdrWL+K39fGbTmegDHl3hn0Xl5GUmeYsdU2h8zr4ajz1qsNl\/E5rqLtUO4dnlSFoh5ZlJbxsO7zKbcbb+UWdQ3hmDuGqe5+RhVLn\/+IDwNEnJzKqCtU4BVJg02QlwSpG3uKy38yRAnYZgtMeKLjgn+TlXF1fNKGiXdFI9c\/Zm\/LTABy8Heu6uKWTB9cUSOBW9OVLrss5rBFondf6ImpX464zmWEkSi\/yaD+\/NgSI5Tdb1IwqlHq1YorT3L1wf0MROCDd5IuT\/PWsZOruF0pFpM5A1j+7Yi4ZI06KWgYy4cYu40I7nSe4s29AsPm+lfRnz04FMRY5WY0f9Eorxt3xnf3MYM6oGyhR6eiP6BQt3rCbadgZa7Vpx+hnFq2WQBwfMIsRpv2NOSjRfgBbkPOBUN9Jz3aMTJeUFGz4O7xaEE42hUYV5niOMBfJtcq59CWQDUE7IyH5QLtUzi5L5LJMbjEzpOMJyeVrA99mgsM3JwdITjBwYfd5Lrv4qDZ7TLur+x1lERCE7Swj+YJFulWWkFG8bM1F6moNd55zgVABawWUk2pNHAWVXgzabhq1jAgilrk44BjM5nuBq0uECSWmcAVhDA5fjFwZ8WPpBtxCNC\/LjPwKhUwMumzAW6bCDOTVICDoQhHhA+mR3HN2+TwTzE7v0\/noqdsAEukgaS7DRwf\/6qxmcMdI4lUeHrwzjDZeN6GnjBUkNIBeTmFYYcIs3J5Htt0JssTBQ2SCLKQ5lrjDgdtQeP8+F4v70nUJY\/twtBkDT4mnPzRk25F6O8Ks0h3ecECjMvMsK1tDFbc11UnNPw+n8GOoEFfkZaD+CCV9VzrRzsgEQZzoRFgS8gURwQNq0MYbzxvSMcf14Uz\/dR9ctjhnXp2GSMJ1uTazelh\/u09kdDV3NtOuhPALNo2\/dKBNghNWIU3SVZfh3E6RVVRf1sX5EpVK9p83HOiZK\/Om1W5mgGD+t2LDF6jk+XiCyfuGPrg5wRgQwc6mKvxnm9I\/h4MSie1fDUzD+xv63dJK4ob2gdtVRGGABoZ7Tf1IOcHkEPceey\/b1aLEmcE8NyzSRstLyQ6NAf\/zUascBoDNb1UOhm2ch1AJKCf27ftsr+Qj0qKB4Y9cFM9ugnpjwzzKMVNJQ2lLXKrOD9NaMAJ566PyPuvmCctDPYT7f7uuMfy+A7DwWc290RTKjDALGGRFZ+k0g2KD9jo4AtgYgQMKmzOHaIwkf20gHKDUhUqsM4IxOBSq3wz4RPIh7I8cBkV8qqj2Gxt\/lF2HZq75DCUEzGlOS41\/5yAraFxaCRy2bdxQVgcD+rA69NM\/YiSjsghnR6PuJuJMYFHPwldzBBZQv2mBNPV82TBuR41PrQNO\/C2oz9Xhh48Cf49Vk\/8NvSReZpfy1R4Nl8KGdRwst4rPb5FTSaAtKJoCVQTU74zi9+7Q8zHHC32TQylL7s8KpBkrVEaBTcevJNlM2tYTskv1kD0VMIFFNgM+GUkqOCUCOMfNh5Cy3bmLRzPegRKBCEWAcw6eb4BFpVMWEmVM4sjY4bkmPApiXnC+bUjCT8mVdJA4Ut2yp9zIprlAYJEkK7QHYcj0\/Nprluzces+Aad3b6mtX3TEnDO2pd1xyltqfw3I1UPbhp2KFLVBgQR3\/rAYn7fU4vm4nHTYflKr44Rn690SvzS5U++xowgc\/Y5yVPpBz7TSwQKolEmlhACHUrBA5rXomwdCpaLossSoJwGk1OqzFdsb7ryTiZHjP2Ir2RzUwRxvvGSDGV+TtDixormRQAuQyAA\/qgK+SagFdJu6t4jucZTFPppcyIAj\/aao9Eo06rAv2+\/rJLWkFavGmb8megTrzSaj+snMGZCPBskIf+zyb89dslf\/+IdPsw98xOxvkIB2oEm1lTBMYK\/CN0MHA9jINuYmBiVkzhSdF3A0rALeZmzf5VrzW\/anuGo7HYoH6+vQ0GgBWm+0IIXk5efdOoScxF6MXwndXXMjIBii23xm5CvJ4B6yqqzNtcGX8WBW86xjNxDa3C8GJf5Jr6JaCTqERDS00d8rgKrfUsy9kTDXshf4Bv0uNQHfUuml26NmI+53HX3KzOS+O96Qi\/qfvpX6UIF5Lr0zJpJrioavzUidQ1Sga3ZHLjBkBp\/jH2esw9QSgT0g2KAT2HumoFCLm1pmx6nu5Cjm60675wOkzyGQVM1N2meNaD\/kkVriKGY3bwsLfwohzQwIqfnJ5vtz123GAHO\/Z9yiZiromf9Teaez6fxybyt6W\/egQxWDlkOIbjkrHrj7DwFtBUITKQDd2RuBjkxwgDaf843fCP2HaVAzKO626tionCSpjQrOJaByYxORcsLxn7OKkJJcHNC8355kWP2D3V\/4+SOtmhS0NesIt8XDhVsEvpfB14QI90h18uH6CeoNQVZ\/\/CFx4OqWSvtSf5FRSup0A\/0fr\/yissO3Co9Xw0SoagTez5ZpLOBnDKzGAUK3dbvUHcWAEmvN2EZhiauemePzb23PT6Q4FPOaaXuYLMSz1ppyC2TfqtIcjFKxzRE\/TNJnB\/PpMyOKn3pTFCTtaDQDbm2YMUDcfkXBwYPQmxQsJ5dcKRgLoMVACS1oSLLh31NE2QzCJVrUCyzhvUYn9iBZO56y0EYqaKCuBQcD6R4iIoxKJj1pYsB6J3FkKmPJ36Wk7Oa9p\/YJD\/HZ4A1xZ3dC0VU0HvfgdsDToaICfF7cIGzdFmEZXa2Wr0fW0PAeWXKp6k5J84OFALusTKXEo3\/Sa9ZU1kb9u\/GR8mI8V1aK1\/sWoclGa2bQkSsASOtN1FMV5dvlEf5JCM0tGg48OiIjxyRaZOVFH64kZCRpXhzscOKgygnRalRN+xSypEa+6IlmcdsEdNZlNiv5pQS8Sx2Rz0Gu+em3QXaoLV7GuE2Gxqp9ulB8aFH7e9qCu5YdePMcqgoIrd3astxvQoPWRzf5Jb157ggQopxzH9TZSaL5pVgFZ\/ZAvcOUzZHn8gzrTGqZtM1p\/nzZuEpCUVERgL0T1RwcBcRvmR6rtDIPXk4oebs0PHsv+oj\/m0mLylIFmvBCVx15dP8ZGinDv\/WPmmAzmSFEns7HtM62ZyEczaj8ORPCBsIP7WSj2LnyEtI2LY7Hf\/ND5KUY5KWJ4TvK0jMpJg4XGjalmAGMj7Mymdjcbtqylqg\/ejvfQ1pXs46E1j2XSabG8fol4DDWUUrGwksX9aIar8gAPtvbYa4wH\/AgRpCahGOlaZS5+fAwEsOTn6g8SNNvLoCGvzKKoFILBlXXkhzI3eNGC95YdqVubqb0urfaWHjaoanMi7Vj\/d0\/3iRdYUSE62QBBbhBbPmvDTdmUCIKUMDKIqQyhg2fPf6vOHc3Q88mgOEIF0ahGUTROV5uLG+sYq+ModuNLbK1lF3o64LlPV\/XAMmW4NUZodSoAtmCWsqOumyuf5UAr85AT6sOpq+IDX66E8g==","iv":"d3f9924fc5460562aa00fdcb62fbec2c","s":"20d38126e43c695f"}
Share your thoughts. Click here