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In-store

Rolls-Royce celebrates Spirit of Ecstasy centenary with inspired portraits

May 11, 2011

 

By Rachel Lamb

rolls-royce-ecstasy-185British automaker Rolls-Royce Motor Cars is commemorating the 100th anniversary of its hood ornament, the Spirit of Ecstasy, by driving customers to its showrooms to view special portraits by the photographer Rankin.

The photographer has taken 100 photos inspired by the Spirit of Ecstasy that will be shared in Rolls-Royce dealerships. This is one of the many initiatives and events that the automaker is organizing to celebrate the iconic hood ornament’s centenary.

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  1. Luxury dips while tech disruptors drive $10.7T in brand value: Kantar
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  5. Audemars Piguet pop-up exhibition opens in Shanghai
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