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Jewelry

Watch sector’s digital shortcomings drive sales to gray market, says L2

April 24, 2017

IWC Pilot's Automatic 36 stainless steel watch on Net-A-Porter

 

Watchmakers’ ecommerce and digital hesitations have given way to the rise of gray market sellers, which has caused declines in watch brands’ sales and profitability, according to a new report by L2.

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