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Multichannel

Takeaways from Condé Nast International’s Mindful Luxury conference

April 10, 2017

Image courtesy of Aventura Mall

 

By Jen King

MUSCAT, Oman – With visions of tomorrow on every luxury marketer’s mind, the closing conversation from the two-day Mindful Luxury conference emphasized that the future is already here and now.

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  1. IWC social snow globe stirs up winter memories
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  4. Brooks Brothers print campaign uses QR codes for click-to-buy interactions
  5. Krug ID app creates mobile reference network for Champagne lovers
  6. Mercedes exec: Social media efforts should single out brand advocates
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