Today in luxury marketing:
Ralph Lauren solar backpack gets a luxury price
Ralph Lauren’s recently released solar panel backpack is a black or bright orange water-resistant bag that provides a useful 3.45 watts of power. According to the luxury label, this would enable iPhone users to achieve a full charge in less than three hours – on a sunny day of course, according to Cnet News.
Click here to read the entire story on Cnet News
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