Advertising
April 8, 2011
By Elizabeth Zelesny
A growing number of luxury brands and retailers have turned to Facebook as a tool for driving sales through digitally distributing their lookbooks. Should they?
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","iv":"27ba194ea68ae07c4a91e83e732dde9a","s":"e16f9a09f556a925"}
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