Marketing
November 3, 2016
Video still from Marriott's "Two Bellmen"
By Sarah Jones
NEW YORK – Taking branded content beyond traditional advertising or promotional videos provides an opportunity to engage and connect with consumers on a deeper level.
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","iv":"4a718b4e298cef5a1951cf2dd87055df","s":"ee7a33d151269038"}
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