Retail
September 20, 2016
Net-A-Porter ad campaign
By Sarah Jones
Consumers buying luxury goods online are more apt to pay extra to ensure a package’s on-time arrival than those purchasing other products.
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","iv":"88009c3f6465415cc817436241ae7e21","s":"ba434d45d926f545"}
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