As pressure mounts amid faltering sales, brands took a variety of approaches to connect to consumers.
Focusing on security and the environment trumped overt marketing content for some, but a memorable campaign never goes out of style. Elsewhere, an auctioneer and a department store sought to bring foot traffic through diverging means, easing the first step of a sale.
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","iv":"099d6c3a1f06201b5d0c534cf805feb7","s":"c4d90ea7b9078e7d"}