Fragrance and personal care
July 20, 2016
Promotional image for La Mer's Made for Pinterest effort
By Jen King
Estée Lauder Cos.’ Crème de la Mer is digitally recreating the word-of-mouth phenomenon that made its products cult favorites through a co-branded campaign.
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","iv":"8cd0675d1308e5b6f46a0d2c1de1c0eb","s":"1a912b90b5f64ed2"}
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