Apparel and accessories
July 13, 2016
Burberry's iconic trench coat
By Sarah Jones
British fashion label Burberry’s terminated experiment of having Christopher Bailey serving as both chief creative and CEO holds lessons for others in the luxury sector.
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","iv":"0470ac8c7462e0ced8f5dfd0dbb01cfa","s":"0ad29561decbffb6"}
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