As technology has brought consumers closer to a connected world, brands have responded by increasing touchpoints to maximize visibility.
It is not enough to silo marketing efforts into individual channels and hope that consumers will see them; instead, campaigns must span a wide range to allow consumers a fuller picture of the brand. Recent multichannel efforts often saw brands interacting directly with the consumer hoping to integrate themselves into her life, while others sought more creative ways to simply share news.
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","iv":"76f98fcd22e2fac71fc49423fecdd5d3","s":"4d237739e924b23f"}