Salvatore Ferragamo has placed its first iPad application at the center of its marketing strategy for the brand’s spring/summer collection.
The Salvatore Ferragamo Catalogue Spring Summer 2011 application lets users browse – but not buy from – the collection’s catalog and discover its products. It incorporates backstage video footage that lets users gain an even closer bond with the brand.
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","iv":"bdf6ca1e86cdee761d9cf0515f062e1b","s":"ccec7dca010671cd"}