Mobile
March 14, 2011
By Giselle Tsirulnik
Because so many affluent consumers lead on-the-go, connected lives, luxury marketers need to be implementing a mobile CRM strategy to drive sales and loyalty among high-end connoisseurs.
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","iv":"9d138c49988c1bae41614bdcc68779a3","s":"1b3a73e2713d36f6"}
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