Q&A
April 20, 2016
Promotional illustration for Armarium's mobile app
By Jen King
Apparel and accessories destination Armarium is bringing the on-loan business model to luxury fashion with a Web site and mobile application.
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","iv":"2c1d428da6c1b55e803888f5002c346f","s":"844825216138853c"}
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