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Mobile

Sephora taps in-app messages to reward users in post-holiday slump

January 6, 2016

Sephora app Sephora app

 

By Staff reports

LVMH-owned Sephora is leveraging in-application messaging to serve loyal customers end-of-year deals such as extra 20 percent-off discounts, prompting users to pamper themselves with gifts they did not receive for the holidays.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
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  4. Ferrari, Chivas Regal forge multiyear partnership
  5. Bentley renovates countryside estate in Cheshire
  6. ‘Copy Nothing’ campaign defines next era at Jaguar
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  8. Roche Bobois furnishes boutique resort in Turks and Caicos
  9. Baccarat pulls incoming CEO from Printemps
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