Research
December 24, 2015
Michael Kors WeChat platform
By Forrest Cardamenis
Media advertising spend increased 43 percent on videos and nearly as much on social media, far outpacing all other channels, according to a new report by L2.
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","iv":"0358369820f6f3960fd9f417a2a6a4cd","s":"3d021575f77fef67"}
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